The Everlasting Impact of A.M. Cassandre - Expressive Typographic Book Design

Project Type: Digital Development and Physical Production

Created With: Adobe Illustrator, Adobe InDesign, String, Chipboard, and Coptic Binding

While studying abroad in Lacoste, France, I created a two-part project. The first part was creating a set of three bookmarks using expressive type, and the second was creating a typographic book with at least 40 pages. Because we had to pick a French-related topic, I chose the graphic artist, A.M. Cassandre.

​The goal of the project was to explore how typography can be manipulated into an image, and how text and image can become one. To do so, I drew inspiration and a foundation from several famous Cassandre works for the expressive typography. I also referenced Cassandre's art style when designing the layouts throughout the book.

This was the first time I had experimented with different types of book-binding techniques. The content within the book is pulled from several articles and websites about A.M. Cassandre and his impact on the art world.